AI for marketers

Infographic explains AdWeek’s findings on AI

I’ve just come across this useful infographic on the projected use of AI in the field of marketing.

Notable reflections include the Internet of Things (IoT) is possibly more likely to occupy marketers’ time next year, then AI.

But senior marketers are bullish about the use of AI and what benefits they expect to accrue, including hyper-personalisation across content.

marketers and AI 2018 - ADWEEK
marketers and AI 2018 – ADWEEK

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